Ford Mixology Lab

"In the world of potables the cocktail represents adventure and experiment. All other forms of drinking are more or less static. The approach of the wine drinker to his glass while pleasant, is completely formal. A real wine bibber forbids flowers upon his table because the perfume of a rose obscures the less potent fragrance of the grape. Beer drinkers lead a dreary and gaseous life. Ale, porter, and stout imbibers are also subject to similar gastric disturbances. Whiskey enthusiasts are cribbed, cabined, and confined to a three-lane highway—straight, soda, or just plain water. But the cocktail contriver—you woman or man to whom this sermon is addressed—has the whole world of nature at command." -Crosby Gaige, Cocktail Guide & Ladies’ Companion (1941)